Reality TV show "Project Runaway"

The reality show I would like to discuss about is on ‘Project runaway’ on Lifetime channel. In this show there are designers who have to compete with each other and the winner of this show will get multiple prizes. All the models in this show are female. They have the typical white dominating, skinny, pretty structured feature. One noticeable thing among the models is that there are no male models, like they are not allowed to wear good cloths. There are mixtures of both sexes, as designers, in the competition. There are four judges constantly one of which is a permanent female judge. There is always one male judge out of the four judges (because I think they want to play it safe) like men don’t know anything about fashion so they should not be judging anything.
There is a mentor through out the show named Tim. He is always in his sophisticated look and he is gay. Why is it that there has to be a gay mentor for the competitors? Are they trying to say that gay men understand women and that’s how it should be? Meaning men are not supposed to understand women because it’s not their job!
There is always one word that every judge would utter for each designer’s as a critique. The word is sheik. In my I-phone dictionary it shows that the word sheik means ‘a man held to be masterful and irresistibly charming to women.’ In thesaurus there are no words found which could be a synonym for this word. So the judges are trying to mean, by this word, that the dresses should be appealing to men. These clothes are not meant to make yourself look good but it’s meant to appeal others and mostly men.
There was one episode where more than ten divorcees arrived to the show. The challenge for the designer was to turn their wedding gowns into an outfit that they would wear to their first date. The outfits were designed in one day. When the judgment day came one designer was criticized tremendously for his turnout of the dress. He used the fabric of the dress and he made a top out of it and he was able to buy 2 yards of fabric which he made a pair pants with. When the divorcee was asked by the judges if she liked the turnout of her dress she said she did. When the judges asked her if she would wear it to her date she said ‘to the second date, I would.’ The judges replied ‘smart choice.’ Why is it that pants are not allowed to be worn for a divorcee on her first date? What is so wrong with that picture? Is she trying to make a statement of something? If that’s the concern then shouldn’t everyone pay attention to the fact that she has been divorced once, which clearly means that she did not like who she was with. She made that decision on her own and she freed herself from her ex-husband. So she is a strong, sophisticated woman who wants to move on from her past and enter a new relationship. Even if she was not a divorcee why would it be a crime to wear pants to your first date? Wearing clothes should be someone’s comfort zone and they should only wear clothes that are appealing to them not others.
Even in this show, which should be all about women, are also displaying women as how men wants to see them as. They should be appealing or “sheik” according to the judges. This is how gender is also demolishing women and providing a misconception of women position in the society. Also this competition is all about the designers’ designs then why is it so important for the models to get their hair and make-up done? So the message is that you are not permitted to get out of the house with only your clothes but you must be physically attractive as well. This means women “BE AWARE” you are not permitted to be yourself at all. You need to always be appealing to men so they could pick you as their partners and you could become their play toy.